R S + K News and Announcements

Underwood Joins RS+K: Brings Sales & New Media Expertise

Mon, 25 Jul 2011 14:23:15 -0500

Date: July 25, 2011 Jessica Underwood has joined R S + K as their new Planning and Strategic Marketing Associate. Underwood is an accomplished professional with experience in social media marketing, SEO & SEM services, media sales consulting and online advertising strategies. Underwood comes to RS+K from local Madison-based company Broadcast Interactive Media (BIM), where she was the Director of Local Sales. She has visited numerous media outlets nationwide to train their sales teams on how to best incorporate new media into their offerings and how to best promote the value of new media to bring in online-only dollars.

Underwood is an alumnus of the University of Wisconsin-Madison.

Welcome Katie!

Mon, 13 Jun 2011 14:23:17 -0500

We are happy to introduce you to Katie Sadow, our new summer intern! Katie is a recent graduate from Washington University in St. Louis. She will be working closely with our design team. Welcome aboard Katie!

RS + K - A Corporate Sponsor of the BCRF Party on the Lake!

Mon, 13 Jun 2011 14:25:34 -0500

Date: June 13, 2011 Location: Bishops Bay Country Club Kick off the summer with Madison area healthcare and business professionals to raise funds in support of Infinite Boundaries, a wellness retreat that gives women a chance to nurture their spirits and bodies after a diagnosis of breast cancer. The annual Party on the Lake offers a premier silent auction, delicious appetizers, and live music. Truly, a unique funderaiser for a unique cause.

The Eliminate hunger campaign!

Wed, 19 Jan 2011 13:23:20 -0600

RS + K, Buttonwood Partners, and K Johnson Engineers have concluded the 5th annual 701 Deming Way Food Drive. The total donations came down to 384 pounds of food and $563.20 for a total donation of 1,985 meals to the NBC15 Share Your Holidays to eliminate hunger campaign! Thank you to all of our participants for their support!

A Whale Sighting on Lake Monona?

Wed, 15 Sep 2010 14:19:38 -0500

For R S + K's annual picnic, the team ditched the turf for the surf and enjoyed a beautiful night out on Lake Monona aboard The Betty Lou! Should we contact the coast guard?

Check out how R S + K helped design The City of Madison's Logo!

Wed, 15 Sep 2010 14:17:52 -0500

Click here to read the full article from The Isthmus Annual Manual.

BCR Party on the Lake - Another Success!

Tue, 14 Apr 2009 14:17:06 -0500

As a corporate sponsor for Breast Cancer Recovery, R S + K is proud to announce the huge success of the BCR Party on the Lake event on Monday. The charity event had more people attend than ever before and collected over $60,000! For more information on this great program and it's Infinite Boundaries retreat check out http:// June 2010

Annual Food Drive A Great Success!

Sat, 23 Jan 2010 14:16:20 -0500

R S + K has concluded its fourth annual 701 Deming Way Food Drive with great success! The food drive, benefiting Second Harvest Food Bank, collected 383 pounds of food and $452; equaling over 3,400 meals to provide to people in need in southwestern Wisconsin. The drive raised 1,218 more meals than 2008, over a 50% increase.

Making Wind Energy a Reality

Wed, 17 Jun 2009 14:15:30 -0500

Alternative, renewable energy has become a significant topic of interest on both a national and global scale. RMT, a leader in the design, development and production of wind energy asked us to help them build awareness of their capabilities by designing their presence at this years WindPower 2009 conference in Chicago. Conducted by the American Wind Energy Association, the convention drew record crowds and allowed RMT to efficiently use the opportunity to showcase their presence and build new relationships for future project development.

Thrill seekers dare to ride the Tail of the Dragon, deals Gap, NC.-318 hairpin curves in 11 miles …then you turn around and do it again.

Wed, 17 Jun 2009 14:14:31 -0500

It's not that working in a creative environment every day isn't thrilling enough but every once in a while a change of scenery (and an Adrenaline rush) helps to spark new perspectives. This years dose for Jim and Stan (and friends from Tennessee and Arizona) came from a motorcycle ride through the Smoky Mountains in Tennessee and North Carolina (Cherohala Skyway) and culminated with a breathtaking run through the "Tail of the Dragon."

R S + K specified paper produced with renewable energy for MGEE 2008 annual report.

Thu, 18 Jun 2009 14:13:27 -0500

R S + K, on behalf of MGE Energy, proudly chose Utopia I with Green Power, an FSC-certified paper from Appleton Coated for its 2008 annual report. Our client MGE, a Madison-based utility company is strongly committed to environmental stewardship and the advancement of renewable energy.

Helping Dogs To Help People

Mon, 25 May 2009 14:11:48 -0500

Second Chance Service Dogs not only rescues quality animals but goes on to train them as service dogs for people in need. Learning amazing skills, these dogs give their new owners a second chance for mobility and a higher quality, more productive life. We are proud to have donated the design of the organization's first promotional literature.

Blain Supply Applies Insights Gained on New Verona Store

Thu, 21 May 2009 14:11:10 -0500

With the success of this store, many of the innovative merchandising, display and product packaging designs that were developed by RS+K will be rolled out across the entire retail chain. In addition several new product categories are currently undergoing new package design development. www.farmandfleet.com

"Party on the Lake" Success Suggests Caring People Still Give in Times of Economic Uncertainty

Tue, 14 Apr 2009 14:10:19 -0500

Breast Cancer Recovery is an organization that R S + K has supported since its' inception over ten years ago. Their Infinite Boundaries program conducts retreats that help Breast cancer survivors heal emotionally, spiritually and physically. For 8 years we conducted a golf outing to raise funds. Our efforts generated over $200,000 in donations. For the last two years, we have redirected our efforts and become a corporate sponsor of their "Party on the Lake" event. By providing financial support as well as helping to motivate attendance and generate auction items, this event raised over $55,000 in 2009. An amazing success in light of the very uncertain economic times faced by most charitable organizations. In addition, R S + K created (pro bono) a direct mail campaign for a special program called Ann's Advocates, named after the organizations founder, Ann Haney. www.bcrecovery.org

701 Deming Way Residents donate 269 lbs. of non-perishable food items for Second Harvest Foodbank

Tue, 13 Jan 2009 10:25:40 -0600

R S + K, a marketing communications firm, Buttonwood Partners, financial services firm, and K Johnson, an engineering firm, all residents of 701 Deming Way, hosted a 10-day food drive that resulted in 269 lbs. of food for the Second Harvest Foodbank. The donated food and cash donation equaled 2,252 meals. All three small businesses donated in full force, asking staff to share their generosity in the spirit of the holiday season. Notably, R S + K suspended their monthly cookie promotion for clients, in favor of turning those resources into a $100 cash donation, in addition to food donated by the entire staff. The businesses at 701 Deming Way collected a total of $290 in funds. www.secondharvestmadison.org

Mike Hanson Joins R S + K team

Tue, 12 Sep 2006 11:20:18 -0500

Mike Hanson has joined R S + K as Assistant Account Executive and Traffic Manager. He is responsible for scheduling the day-to-day production of the creative programs in development and provides project management continuity with firm’s clients. Mike attended Ferris State University in Big Rapids, Michigan where he received a BA in Advertising. Prior to joining R S + K, he held a position as an Account Services Manager and his experience includes skills in public relations, advertising and marketing. R S + K is delighted to acquire his passion for this industry and his ability to manage projects with a high level of organization, timeliness and speed. Mike is an active member of networking groups such as AD2 Madison and AAF Madison. August 2008

R S + K Provides Corporate Sponsorship of Breast Cancer Recovery's Party on The Lake

Tue, 23 Aug 2011 11:20:18 -0500

The annual Party on The Pier moved this year to Bishop's Bay where it is now called Party on The Lake, and it was a great success! R S + K provided a corporate sponsorship and helped raise donated auction items. The BCR was able to raise over $50,000 to support The Infinite Boundaries Retreats that help women heal emotionally, spiritually, and physically from breast cancer. June 2008

R S + K New Professionals

Thu, 07 Sep 2006 11:20:18 -0500

John Leaf has joined R S + K as a New Business Development Associate. He is an accomplished professional with experience in the graphic design and marketing industries. A North Park University alumni from Chicago, IL., John comes to R S + K from Milwaukee, WI where he was an Account Director for a human resources/recruiting firm and previous to that, a Marketing Director at a Milwaukee design firm. Tina Booth has joined R S + K as production designer. In her role, she will prepare creative files for print production and media placement. Tina attended the University of Wisconsin - Oshkosh, The University of Wisconsin Milwaukee, and acquired an Applied Arts degree in graphic design from Madison Area Technical College. Prior to joining R S + K, Tina held a production development position with a translation services company.

R S + K New Interns

Thu, 14 Sep 2006 11:20:18 -0500

R S + K has acquired two talented design interns. Becca Jeske and Kay Sakiya are both graduates from Madison Area Technical College. They are working on a variety of design and production programs.

AAAS/Science Banners installed in Washington, D.C.

Tue, 23 Aug 2011 11:20:18 -0500

Science journal publisher, AAAS (The American Association for the Advancement of Science) contracted with R S + K for a series of interesting projects. As an example, AAAS needed massive building banners to display their identity and build their brand awareness. The project included colorful graphics on street poles along the streets of Washington D.C., and on their headquarter building. The banners and overall campaign have been very well received and drawn a lot of very positive feedback.

Gilson Inc.- Pipetman Launches Website!

Tue, 23 Aug 2011 11:20:18 -0500

When it comes to R S + K's top priorities, deadlines and quality design are of utmost importance. We accomplished both for client Gilson Inc., with its Pipetman.com site launch. Gilson needed an easily navigable site for lab technicians to order their Pipetman products. The new website has proven to be very successful. In the first 2 months alone, Pipetman sales increased significantly and the site achieved an overall boost of 350% click-through rate.

PercipEnz Technologies, Inc.

Tue, 23 Aug 2011 11:20:18 -0500

PercipEnz develops and markets clinical and translational research management software. The company's leading product, OnCore, is the nation's most widely implemented clinical research program among cancer research organizations. R S + K started working with this Madison-based company early this year and just completed launching a brand identity campaign and new website.

BIO International Convention

Tue, 23 Aug 2011 11:20:18 -0500

Forward Wisconsin coordinated the participation of regional organizations for this global event in biotechnology held in San Diego. R S + K worked closely with state and local officials to help raise Wisconsin's awareness as a location for development, investment funding and job creation. The project included email blasts, mailings, trade ads, plasma displays, a general brochure, statewide directories, pavilion directories, print collateral and booth graphics for the event.

Blain Supply to Open A New Blain's Farm and Fleet Store in Verona, WI

Tue, 23 Aug 2011 11:20:18 -0500

In addition to the 33 locations throughout Wisconsin, Illinois, and Iowa, the popular specialty discount retailer is opening another store in southwestern Wisconsin this year. R S + K has been busy transitioning the retailer's modified identity to its new store located outside of Madison in Verona, WI. We have been busy updating and creating new point of sale collateral and signage as well as new packaging for a wide variety of private label goods including agricultural products, candy, apparel for men and women, nature products like birdseed, pet supplies, and automotive chemicals that will be implemented across the entire chain.